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NBC Officially Cancels 'On Brand with Jimmy Fallon' TV Series

Richard Chachowski
May 11, 2026

Audiences might adore Jimmy Fallon for his fun-loving style of improvisational comedy, but the late talk show's host comedic antics unfortunately haven't prevented his latest TV series from cancelation at NBC .

According to Deadline , the network has officially decided to ax Fallon's new show, On Brand with Jimmy Fallon, after a mere season.

Created, hosted and executively produced by The Tonight Show host, On Brand followed Fallon as he put together a marketing agency and attempted to fill it with "the most creative, clever, and competitive go-getters he can find."

Joining Fallon on-screen was former Real Housewives of Beverly Hills cast member and former Netflix marketing chief Bozoma Saint John, who served as On Brand Agency’s Chief Marketing Offer.

While Fallon might have had high hopes for the reality series, Deadline reported that the show had a notably tough time slot, airing on NBC on Tuesdays at 10pm throughout the fall, along with Fridays at 8pm. As a result, the series failed to gain much traction among mainstream viewers, earning unremarkable ratings throughout its inaugural season.

In addition, many viewers had a less than enthusiastic response to the Fallon-backed show, as seen from several negative comments on social media platforms like Reddit .

"Just finished watching the two first episodes of On Brand with Jimmy Fallon . It’s basically an advertising competition show," one user wrote. "Watching this show was insulting to the entire industry. Making good ads is based on more than just an off handed idea or a hope that you can succeed because you’re quirky."

As it happened, most critics were just as indifferent to the series as viewers were, with many reviewers making their thoughts on the short-lived series achingly clear.…..

https://www.aol.com/lifestyle/nbc-officially-cancels-brand-jimmy-133620344.html

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